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Our Journal

HOW THE FITNESS INDUSTRY IS CHANGING (AND HOW YOUR BUSINESS CAN KEEP UP)

Just like all over the world, Australia’s fitness industry has boomed over the past few decades. Whether it’s because of the high population of Australians looking to lose weight, or the influence of overseas trends, gyms and fitness clubs are on the rise across the country, and the Australian fitness industry is expected to generate over $101 million in revenue this year.

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WHY SEO IS IMPORTANT FOR YOUR FITNESS BUSINESS

The term SEO or Search Engine Optimisation gets brought up a lot when you’re starting up with your business and in the digital marketing industry. It’s to make your website easily visible to users and potential customers.

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MARKETING TRENDS FOR YOUR FITNESS BUSINESS IN 2020

2019 felt like it just sped by and now the new year is coming fast which means changes and new digital marketing trends are on the way! Let’s prepare for the new year by looking into the predictions for possible marketing trends that could come up for the year 2020.

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What Is an SEO Competitor Analysis and Does Your Fitness Business Need It?

An SEO Competitor Analysis is a digital marketing strategy whereby you analyse the keywords your competitors are using and who your competitors are when you run searches on your keywords.

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6 WAYS TO BOOST YOUR BUSINESS WITH IGTV

You might think that Instagram has too many features and you might not know where to start, but the great thing about Instagram is that they have created…

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THE DIGITAL UPDATES YOU NEED TO MAKE FOR YOUR BUSINESS THROUGHOUT COVID-19

With everything changing so fast in our businesses due to COVID-19 it is important that your online presence reflects these changes too…

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HOW TO PROTECT YOUR FITNESS BUSINESS THROUGH COVID-19

The coronavirus may have forced your studio doors to close, but it does not mean that your community stops thriving or your revenue streams stop growing….

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ONE OF THE FASTEST GROWING FITNESS FRANCHISES IN THE WORLD

F45 has been one of the fastest-growing franchises in the world. The name, short for Function 45, gives you a taste of what you’re signing up to. It’s 45 minutes…

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Your success is our mission

As a team of consultants, we have over 60 years of collective industry experience and know exactly what it takes to run a successful fitness business in a competitive market.
We’d love to learn more about your business.

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